Growth Marketer

The Growth Marketer role at Solar.com is fully remote. The position centers on planning and executing acquisition efforts for solar products sold to homeowners, with ownership of the top of the funnel and collaboration on downstream stages.

Responsibilities

• Plan and execute acquisition across paid, organic, lifecycle, and content channels.
• Manage the top of the funnel while coordinating with product teams on subsequent stages.
• Design and run experiments, track results directly, and scale successful approaches.
• Develop and brief marketing copy that prioritizes clarity and accuracy.
• Track relevant performance metrics and discontinue underperforming activities.

Requirements

• 4+ years of experience in growth or performance marketing, preferably in consumer sectors.
• Direct experience operating paid channels and analytics tools, including the ability to design and interpret experiments.
• Proficiency in data analysis.
• Experience marketing considered, high-ticket consumer purchases (preferred).
• SEO and lifecycle or CRM experience (preferred).